Nike
Coverage of Nike in the Nexus archive.
- 7-Eleven sues Nike over 'copycat' sneaker it says hijacks its iconic colors
7-Eleven has filed a lawsuit against Nike, alleging that the sportswear giant's new sneaker is a 'copycat' design that uses the convenience store chain's iconic colors.
- 7-Eleven sues Nike over 'copycat' sneaker it says hijacks its iconic colors
7-Eleven has filed a lawsuit against Nike, accusing the company of creating a 'copycat' sneaker that uses its iconic colors. The convenience store chain claims the design infringes on its trademarked color scheme.
- Nike rival officially changes its name and hires new CEO in a weird pivot from shoes to AI
A Nike rival company has officially changed its name and appointed a new CEO as part of a strategic shift from the footwear industry to artificial intelligence. The pivot marks a significant departure from its original business focus.
- (US) Got several emails about people asking me for something on Vinted being for sale. What is going on?
A user (F19) received multiple emails asking if they still had an 8.5 Nike item for sale on Vinted, despite not using the platform. The sender provided a Vinted link after being questioned about potential scams, and the user blocked them after realizing they may have clicked a Vinted ad on YouTube.
- The summer walking essentials that make hot days more comfortable, from $10
The article highlights summer walking essentials like UPF shirts, moisture-wicking socks, and breathable sneakers to stay cool and comfortable during hot weather. Products from brands such as Nike, Hanes, and New Balance are featured, with prices ranging from $10 to $52.46.
- SMOKERS’ CORNER: COLA POLITICS
The article compares modern political branding to consumer choices like cola brands, citing Slavoj Žižek's analogy that voting behavior mirrors superficial consumer preferences. It highlights how political campaigns use branding, symbolism, and visual cues to shape voter identity, similar to corporate strategies, with examples like Obama's 'Hope' poster, Trump's MAGA caps, and New Labour's rebranding.
- Nike’s self-inflicted wounds are risking CEO Elliott Hill’s nascent comeback
Nike's quarterly results revealed mixed performance with modest North American growth but significant declines in China and at Converse. The company faced criticism for a controversial Boston Marathon ad campaign, supply chain issues ahead of the World Cup, and reduced financial disclosures, complicating CEO Elliott Hill's recovery efforts.
- Adidas is outplaying Nike in the global sportswear competition
Adidas is surpassing Nike in the global sportswear market. The German company is gaining momentum under the leadership of Bjørn Gulden.
- Video featuring Peyton Manning gives first look at Tennessee’s adidas uniforms— see it here
The University of Tennessee's new adidas uniforms were revealed in videos, marking the first look under a 10-year deal replacing Nike. The partnership, praised by Tennessee Athletics and adidas executives, builds on a previous collaboration from 1995 to 2014 and includes plans to boost the program's NIL (Name, Image, Likeness) initiatives.
- Wall Street kicks Nike to the curb after earnings report amid lingering backlash over DEI controversy and weak China sales
Wall Street has reduced its confidence in Nike following its earnings report, driven by ongoing backlash against the company's DEI initiatives and declining sales in China.
- Nike beat earnings expectations. But a tariff refunds masked its China struggles
Nike exceeded earnings estimates in its fiscal fourth quarter, primarily due to a one-time tariff recovery benefit. However, the company's performance in China remains a challenge.
- The Supreme Court’s birthright citizenship ruling hands the U.S. economy a $7.7 trillion win
The Supreme Court upheld birthright citizenship under the 14th Amendment, with research estimating $7.7 trillion in economic contributions from beneficiaries over their lifetimes. Business leaders view the ruling as a boon for the U.S. economy, citing optimism about immigration's role in economic growth.
- After a soft Nike quarter, we have a big decision to make on the stock
Nike's recent quarter was described as 'soft,' and the results are unlikely to improve its position in the portfolio. A significant decision regarding the stock is being considered.
- Nike earnings crushed Wall Street’s estimates, but there’s a catch
Nike's earnings exceeded Wall Street's estimates, primarily due to a tariff refund boosting profit and gross margins. However, the report highlights a caveat related to this financial performance.
- Nike: Fiscal Q4 Earnings Snapshot
Nike Inc. reported fiscal fourth-quarter earnings of $1.07 billion, with profit of 72 cents per share. Adjusted earnings were 20 cents per share, exceeding Wall Street expectations.
- Cristiano Ronaldo is soccer’s first-ever billionaire: He went from begging for burgers outside McDonald’s to landing a $400 million contract
Cristiano Ronaldo has become soccer's first-ever billionaire with a net worth exceeding $1.4 billion, driven by a $400 million tax-free contract with Al-Nassr, lucrative Nike endorsements ($18 million annually), and his own CR7 brand. The article highlights his rise from poverty in Madeira, Portugal, to global stardom, noting his 669 million Instagram followers and investments in hotels, gyms, and media.
- Roundup: Nike’s new CFO / Perkins Rowe pop-up / OpenAI’s slowed rollout
Nike appointed David Denton, a former Pfizer executive, as its new CFO amid restructuring efforts. Olive and Alder Co., a natural skincare brand, will host a pop-up at Perkins Rowe. OpenAI restricted the initial release of its GPT-5.6 model to government-approved partners due to U.S. scrutiny.
- Nike names a new finance chief, but our plan for the stock isn't changing
Nike has appointed a new finance chief, though the article states that the plan for the stock remains unchanged. The Investing Club conducts its 'Morning Meeting' daily at 10:20 a.m. ET.
- Nike is replacing its CFO with a Pfizer finance veteran amid a slow turnaround
Nike is replacing its CFO with David Denton, a finance veteran from Pfizer. Denton will assume the role on August 17.
- This 'anti-bot' startup wants to pay you to interact with brands. Read the pitch deck it used to raise $18.5 million.
EarnOS, a startup that pays users to engage with brands online to combat AI bots, has raised $18.5 million and launched its app Ero. The app verifies human interaction and rewards users with cryptocurrency, partnering with brands like Nike.
- You might be spending too much time networking — and not enough time preparing for interviews, tech workers say
Tech workers emphasize that while networking helps secure interviews, preparation and communication skills are critical for landing job offers in a competitive market shaped by layoffs and AI. Six professionals from companies like Amazon, Google, and Snap highlight the importance of articulating technical reasoning and aligning with team dynamics during interviews.
- I gave up my career at a Fortune 500 company to care for my mom full-time. Now, I struggle to pay my bills.
Kathy Mullen quit her job at Nike to care for her mother with Alzheimer's, leading to financial strain and health issues. She now struggles with monthly expenses in a 55+ community in Texas and relies on disability support.
- Nike can’t just do it any more
Nike is attempting to recapture the zeitgeist but faces challenges in maintaining its cool image as a big brand. The article questions whether large corporations can remain culturally relevant.
- Here's why Dick's Sporting Goods latest quarter signals a bright spot for Nike
Dick's Sporting Goods' latest quarter shows improved performance, which is seen as a positive sign for Nike's recovery. The report suggests optimism for Nike despite previous challenges.
- Former top Oregon GOP official secures nomination for governor as Republicans target blue-state pickup
Christine Drazan won Oregon's Republican primary for governor, emerging from a crowded field to challenge incumbent Democratic Gov. Tina Kotek in November. The race is seen as a potential pickup for Republicans in a blue state. Drazan will face Kotek, who has faced criticism over homelessness and other issues.
- Former top Oregon GOP official secures nomination for governor as Republicans target blue-state pickup
Christine Drazan won Oregon's Republican primary for governor, emerging from a crowded field to challenge incumbent Democratic Gov. Tina Kotek in November. The race focuses on issues like homelessness and public safety. Republicans aim to flip the governor's mansion after nearly four decades of Democratic control.
- 37+ new products we’re into this month: Nike, Google, KitchenAid and more
New products have been debuted by various brands such as Tower 28, Garmin, and JanSport across multiple categories including beauty, tech, travel, and more. Brands like Nike, Google, and KitchenAid are also mentioned to be releasing new products this month. The product releases cover a wide range of industries.
- Marco Rubio spotted in Nike tracksuit aboard Air Force One during trip to China, igniting memes online
Secretary of State Marco Rubio was spotted wearing a Nike tracksuit aboard Air Force One during a trip to China, sparking online reactions and memes. The casual attire was a departure from the formal wear typically worn by top US officials. Rubio's outfit drew comparisons to Venezuelan leader Nicolás Maduro's similar tracksuit.
- Marco Rubio spotted in Nike tracksuit aboard Air Force One during trip to China, igniting memes online
Secretary of State Marco Rubio wore a casual Nike tracksuit aboard Air Force One during a trip to China, sparking online reactions and memes. The incident occurred while Rubio was traveling with President Donald Trump to discuss trade and national security issues. Rubio's outfit drew comparisons to Venezuelan leader Nicolás Maduro's similar attire.
- On Holding beats first-quarter expectations, sees double-digit growth in China as Nike lags
On Holding beat first-quarter expectations with strong sales in China, outperforming Nike. The Swiss sneaker company saw double-digit growth in China. This helped On Holding to perform well on both top and bottom lines.
- Inside life beyond the company for Nike's CEO
Elliott Hill, Nike's president and CEO, has a busy schedule with meetings, workouts, and a daily five-minute nap. He shared his life with Craig Melvin for NBC News' Business in America. Hill's unique routine offers insight into his life beyond the company.
- Why Nike’s CEO bought $2 million worth of shares at a low point for the company
Elliott Hill, Nike's CEO, bought $2 million worth of shares at a low point for the company, indicating confidence in the company's future. This move was made on April 2, 2026, in Portland. The investment suggests a positive outlook for Nike.
- Nike hit with second lawsuit after being sued for allegedly discriminating against white job applicants
Nike is facing a second lawsuit for allegedly discriminating against white job applicants. The lawsuit claims that Nike's hiring practices are unfair and discriminatory. This is the second lawsuit of its kind against the company.
- Amazon, Google, and OpenAI Don’t Care What You Want Anymore Your Agent Will Decide For You
By 2026, technology will shift from aiding humans to acting on their behalf through customer AI agents, making brand-independent purchase decisions. The emergence of agentic commerce represents a collapse of the traditional shopping funnel. AI agents now handle everything from product discovery to transaction completion.
- Is your workout gear dangerous? How leggings and sneakers are causing long-term health damage
Leggings and sneakers can cause long-term health damage due to their design and materials. Prolonged wear of these workout gear can lead to various health issues. The health risks associated with workout gear are often overlooked by fitness enthusiasts.
- Mary Cain's book and Nike's trans-athlete study reveal the same pattern of corporate hypocrisy
Nike faces criticism for hypocrisy after Mary Cain's memoir reveals the company prioritized appearance over performance in athlete contracts, contradicting its public stance on body positivity and inclusion. The book details alleged weight-related pressures from Nike officials, including former coach Alberto Salazar, and highlights a culture of silence within the company.
- Nike dealt a fresh blow as rival steals its crown - making a disastrous year even worse
Nike faces another setback as a rival company overtakes its position, compounding an already difficult year for the brand.
- Doomsday for Nike as it axes 1,400 jobs after brutal sales drop caused by woke push
Nike is cutting 1,400 jobs following a significant sales drop attributed to its 'woke push' initiatives. The layoffs reflect the company's struggle to balance social activism with business performance.
- Doomsday for Nike as it axes 1,400 jobs after brutal sales drop caused by woke push
Nike is cutting 1,400 jobs following a significant sales decline attributed to its 'woke push' strategy. The layoffs reflect a broader financial struggle linked to corporate initiatives.
- Lululemon’s New CEO Has Ties to One of Nike’s Biggest Missteps
Lululemon has appointed a new CEO with prior connections to a significant misstep at Nike. The article notes a Lululemon store location in New York but does not elaborate further on the CEO's background or the specific Nike incident.