Dossier
M&Ms
Coverage of M&Ms in the Nexus archive.
- Haribo is using mystery bags and pick-and-mix walls to turn its first US stores into Instagrammable marketing machines
Haribo is opening its first US retail stores in Central Valley, New York, and Wrentham, Massachusetts, featuring interactive elements like pick-and-mix walls and 'mystery bags' to drive social media engagement. The company aims to boost its US household penetration, which has risen to 40% from 10% a decade ago, while competing with established American brands.
- M&M's without artificial dyes are coming soon. These other brands are following suit
M&M's are set to release versions without artificial dyes, with other brands following. Companies have announced plans or initiated steps to eliminate artificial dyes from their products.
- M&M's without artificial dyes are coming soon. These other brands are following suit
M&M's will soon be available without artificial dyes, and other brands are also taking steps to remove artificial dyes from their products.