social media trends
Coverage of social media trends in the Nexus archive.
- Cocoa prices are easing. So why is chocolate still so expensive?
Cocoa prices have eased, but chocolate remains expensive. Chocolate companies are attempting to regain customers by introducing premium products and leveraging social media trends, following sales declines caused by poor weather, tariffs, and the Iran war.
- Poison centers link growing Benadryl abuse among teens to dangerous social media trends
Poison centers report a significant rise in diphenhydramine (Benadryl) abuse among teens aged 13-19, linked to social media trends. Cases increased by 32% from 2024 to 2025 and more than doubled in the first five months of 2026, with intentional misuse rising from 7.3% to 13%. The advisory warns of severe health risks, including hallucinations, seizures, and heart complications.
- TikTok Is Driving A Men’s Fragrance Boom
TikTok is fueling a surge in men's fragrance sales, with the platform's influence driving a cultural shift toward greater interest in personal grooming and scent selection among male consumers. The trend reflects broader changes in how social media shapes consumer behavior and brand engagement.