Tim Cook
Coverage of Tim Cook in the Nexus archive.
- AI investors chase the chokepoint
AI investors are shifting focus to memory chips as a new chokepoint in the AI industry, with Apple raising prices on devices due to scarcity. SK Hynix's upcoming $28 billion US IPO and mixed stock performance of Micron and Samsung highlight market dynamics, while Morgan Stanley's Mike Wilson suggests momentum may be peaking.
- Private jets descend on Sun Valley's invite-only 'summer camp for billionaires'
The Allen & Co. Sun Valley Conference in Idaho, called 'summer camp for billionaires,' begins with hundreds of private jets arriving at Friedman Memorial Airport. Attendees include media and tech leaders discussing AI and media consolidation. The event sees 300-350 daily aircraft, far exceeding normal airport traffic.
- Apple’s next CEO will oversee a $4 trillion tech giant, but isn’t on LinkedIn. Can today’s leaders still skip social media?
John Ternus, Apple’s incoming CEO, has a minimal LinkedIn presence, contrasting with the trend of CEOs using social media. He succeeds Tim Cook, who will remain executive chairman and maintain his X account.
- Apple’s Cook holds ‘constructive’ talks with EU tech chief over ‘Siri AI’
Apple's CEO Tim Cook held 'constructive' discussions with the EU's tech chief regarding the 'Siri AI' project. The talks come as Apple seeks to avoid fines amid a deadlock over the launch of its AI assistant.
- Even Apple supply chain maestro Tim Cook couldn’t dodge the memory chip ‘RAM-ageddon’ crisis. Here’s why PC prices are soaring this summer
Apple and other tech companies are raising prices on products due to a severe global shortage of memory chips, driven by surging demand from AI data centers. The crisis, termed 'RAM-ageddon,' has led to price hikes for MacBooks, Xbox consoles, and PCs from Dell, HP, and others, as cloud computing firms consume most of the available memory supply.
- AOC puts major tech company on notice amid looming price increases: 'Far too big'
Rep. Alexandria Ocasio-Cortez urges Congress to consider breaking up companies like Apple amid potential price hikes due to processing chip supply chain issues. She also calls for stronger consumer protections and legislative action to address rising AI-related costs and energy demands from data centers.
- AOC puts major tech company on notice amid looming price increases: 'Far too big'
Rep. Alexandria Ocasio-Cortez advocates breaking up major tech companies like Apple amid potential price hikes due to processing chip supply chain issues. Apple's CEO Tim Cook acknowledged unavoidable cost increases, prompting calls for updated government policies to address AI-driven energy demands and consumer protections.
- Apple raises prices as AI chip costs surge
Apple has increased prices for some iPads, MacBooks, HomePods, and Apple TVs due to rising costs of AI-related memory and storage chips. The company attributes the price hikes to surging demand for DRAM and high-bandwidth memory (HBM) from AI data centers, a situation dubbed 'RAMageddon.' Analysts warn iPhone prices may also rise in the future.
- Why is Apple asking me to pay more for Big Tech’s AI obsession?
Apple has increased prices for products like the 16-inch MacBook Pro, 11-inch iPad Air, and HomePod Mini, with Tim Cook attributing the hikes to the AI industry's impact. Cook described the pricing as 'unsustainable' and 'unavoidable,' linking it to broader tech sector trends like 'RAMageddon' and similar price increases at companies like Xbox and Nothing.
- 4 iconic American CEOs are on the way out. Meet the nuts-and-bolts leaders taking their place.
Warren Buffett, Tim Cook, Bob Iger, and Doug McMillon are stepping down as CEOs of Berkshire Hathaway, Apple, Disney, and Walmart. Their successors—Greg Abel, John Ternus, John Furner, and Josh D'Amaro—are described as detail-oriented leaders who focus on operational execution rather than high-profile strategies.
- Elon Musk agrees with Tim Cook: The memory shortage is unprecedented
Elon Musk and Tim Cook both acknowledge an unprecedented memory chip shortage, driven by the AI boom, leading to significant price hikes for consumer electronics. Companies like Apple and Microsoft have increased product prices, while Musk advocates for higher chip production to address the shortfall.
- Apple raises prices due to memory chip shortage
Apple raised prices on flagship products due to a global memory chip shortage fueled by AI demand, causing its stock to drop. CEO Tim Cook stated the company could no longer absorb rising costs, with some devices increasing by over $200. The situation, dubbed 'memory armageddon,' could stoke inflation and lead to higher US interest rates, complicating home purchases.
- Apple raises prices for MacBooks and iPads, as costs soar over AI
Apple raised prices for MacBooks, iPads, and other products due to surging memory and storage costs driven by AI demand. The price hikes caused Apple shares to drop over 4.7% and followed outgoing CEO Tim Cook’s warnings about unavoidable cost increases.
- Apple raises price of Macs, iPads, other items
Apple has increased prices for Macs, iPads, and other products by at least 15% due to rising component costs driven by demand from AI hyperscalers. CEO Tim Cook stated price hikes were unavoidable as memory and storage chip costs surged.
- Apple is hiking the prices of MacBooks and iPads due to the memory chip shortage
Apple has increased prices on MacBooks, iPads, Apple TV, Vision Pro, and HomePod due to a surge in memory and storage chip costs driven by AI data center demand. The price hikes, effective immediately, follow warnings from CEO Tim Cook about unavoidable cost increases, with Apple shares dropping 4.5% as a result.
- Apple is charging you more and blaming AI data centers. That's a big deal.
Apple is raising prices on MacBooks and iPads by at least 15% due to increased costs of memory and storage driven by the AI data center boom. The company attributes the price hikes to an 'extraordinary surge in demand' for components, with entry-level MacBook Air and iPad Air models now costing $1,299 and $749, respectively.
- It's official: Your next MacBook and iPad just got more expensive as Apple raises prices by as much as $300
Apple increased prices for some Mac and iPad models by up to $300 due to a memory chip shortage, as warned by CEO Tim Cook. The MacBook Neo now starts at $699, and the 14-inch MacBook Pro at $1,999, while the iPad Pro rose to $1,199. iPhone prices remained unchanged.
- Apple raises prices on MacBook and iPad due to memory crunch, hints at more to come
Apple has increased prices on MacBook and iPad products due to rising memory and storage costs. Tim Cook indicated further price hikes may occur as these costs continue to surge.
- You're going to pay more for lots of things. Blame AI.
Apple CEO Tim Cook and other corporate leaders attribute rising product prices to increased costs from AI data centers and component shortages. Companies like Apple, Microsoft, and Dell report higher expenses for memory and storage chips due to demand from AI development, leading to unavoidable price hikes for consumers.
- With the exits of Apple’s Tim Cook and Dow’s Jim Fitterling, the Fortune 500 is losing two groundbreaking gay CEOs—leaving just one
The exits of Apple’s Tim Cook and Dow’s Jim Fitterling as CEOs in July and September will leave only one openly LGBTQ+ Fortune 500 CEO, Land O’ Lakes’ Beth Ford, highlighting ongoing underrepresentation of LGBTQ+ leaders in corporate leadership. Other historically underrepresented groups, including Black and women CEOs, remain underrepresented despite modest gains.
- Memory crisis hits such extremes that 'even Apple can't be safe'
Apple is considering price increases to address an unsustainable memory shortage, as stated by CEO Tim Cook. The memory crisis has escalated to the point where even Apple is affected.
- Apple to raise prices, CEO says, calling it 'unavoidable'
Apple plans to raise prices on its products to offset surging costs of memory and storage chips, according to CEO Tim Cook in a WSJ interview. The price increase is described as 'unavoidable' due to rising component costs.
- Apple to raise prices as memory chip costs surge
Apple announced price increases for some products due to surging memory chip costs, which rose approximately 90% between the last quarter of 2025 and the first quarter of this year. Analysts attribute the chip shortage to increased demand from AI infrastructure, with experts predicting undersupply will persist through 2028.
- Tim Cook says Apple will raise prices as memory chip shortage tightens
Apple will raise prices due to a memory chip shortage caused by increased AI-driven demand, according to outgoing CEO Tim Cook.
- Apple to raise prices due to memory chip costs
Apple will increase prices due to rising memory chip costs. The company's outgoing boss Tim Cook did not specify when the price hikes will occur or which products will be impacted.
- AI is hurting Apple in more ways than one: it may force iPhone price increases
AI is negatively impacting Apple, potentially leading to increased iPhone prices. CEO Tim Cook described the situation as 'unsustainable.'
- You might want to pull the trigger on that Apple purchase — the company plans to raise prices
Apple's CEO Tim Cook warned of price increases due to a global memory chip shortage driven by rising AI demand. MacBook prices have already risen, with more hikes expected as memory costs climb. Other companies like Microsoft are also raising prices as memory shortages persist.
- Tim Cook says Apple price increases are 'unavoidable' due to memory crunch
Tim Cook stated that Apple's price increases are unavoidable due to a memory crunch. The term 'RAMaggedon' is referenced in the context of ongoing supply chain issues.
- What the new AI-powered Siri really means for Apple — and for OpenAI
Apple CEO Tim Cook, who is stepping down from his role, announced a new AI-powered update for Siri at the company's annual developer conference. The update, delayed for two years, is now ready for release in fall 2024 and aims to replace the free tier of ChatGPT, signaling Apple's strategic shift in AI development and its partnership with OpenAI.
- Apple's Siri AI announcement wasn't that flashy. It didn't need to be.
Apple announced updates to Siri's AI capabilities at its annual developers' conference, including a dedicated app and deeper camera integration. The upgrades are powered by Google's Gemini model, following a partnership in January. The announcement was described as less flashy compared to rivals but focused on seamless integration with user data and context.
- 8 big takeaways from Apple's WWDC 2026 event
Apple's WWDC 2026 highlighted AI-powered features across its products, including a redesigned Siri chatbot as part of Apple Intelligence. Tim Cook delivered his final WWDC opening speech as CEO. iOS 27 will support older devices like the iPhone 11, and new AI enhancements will be integrated into apps like Safari, Messages, and Mail.
- Apple renames Siri as ‘Siri AI’ with new push into artificial intelligence
Apple has renamed its virtual assistant Siri to 'Siri AI' and announced a new push into artificial intelligence. The announcement was made during the Apple Worldwide Developers Conference (WWDC) at Apple Park in Cupertino, California, led by CEO Tim Cook.
- Tim Cook unveils all-new Siri showing off new AI features at WWDC in major Apple update
Apple is set to unveil a major update to Siri at its Worldwide Developers Conference, introducing new AI features that could position the virtual assistant to compete with OpenAI's ChatGPT and Google's Gemini.
- Tim Cook unveils all-new Siri showing off new AI features at WWDC in major Apple update
Apple is set to unveil an updated version of Siri at its Worldwide Developers Conference (WWDC), introducing new AI features to compete with OpenAI's ChatGPT and Google's Gemini.
- Tim Cook unveils all-new Siri showing off new AI features at WWDC in major Apple update
Apple is set to unveil a major update to Siri at WWDC, introducing new AI features. The update aims to position Siri as a competitor to OpenAI's ChatGPT and Google's Gemini.
- Tim Cook unveils all-new Siri showing off new AI features at WWDC in major Apple update
Tim Cook unveiled an all-new version of Siri with new AI features at Apple's Worldwide Developers Conference (WWDC), aiming to update the virtual assistant to compete with OpenAI's ChatGPT and Google's Gemini.
- Apple debuts Siri AI at WWDC as Tim Cook prepares to hand over the reins
Apple unveiled a rebranded and enhanced Siri AI at its WWDC event, marking Tim Cook’s final conference as CEO. The update addresses past criticism of delayed AI features and positions Siri to compete with tools like ChatGPT and Claude, while emphasizing privacy and user experience.
- Apple expected to unveil new AI features at last developers conference with CEO Tim Cook
Apple is expected to unveil new artificial intelligence features at its annual developers conference, which will be the last one featuring CEO Tim Cook before he transitions to John Ternus in September. Cook received an extended standing ovation.
- WWDC 2026: All the news from Apple’s developers conference
Apple’s WWDC 2026 event begins June 8th with a keynote announcing updates to iOS, macOS, and other operating systems. The event may feature a delayed Siri overhaul supported by Google Gemini and a dedicated Siri app, along with Tim Cook’s final CEO address before his September 1st departure and replacement by John Ternus.
- Apple expected to unveil new AI features at last developers conference with CEO Tim Cook
Apple is expected to unveil new artificial intelligence features at its annual developers conference beginning Monday. This will be the last conference featuring CEO Tim Cook before he hands over his role to John Ternus in September.