Hershey
Coverage of Hershey in the Nexus archive.
- Hershey Bets on Agentic AI to Rethink $2B in Marketing Spend
Hershey is betting on Agentic AI to rethink its $2 billion marketing spend, aiming to fix its marketing blind spot. The company is using AI agents to improve its marketing strategy. This move is part of Hershey's efforts to optimize its marketing budget.
- "Ozempic breath" is boosting Hershey's sales of mints and gum
Hershey is experiencing increased sales of mints and gum due to 'Ozempic breath,' a side effect of GLP-1 weight-loss drugs that has led consumers to opt for breath-freshening products while reducing overall snacking.
- The Ozempic side effect no one warned about - and why it's great news for Hershey
The article discusses an unexpected side effect of Ozempic, a diabetes and weight loss drug, that has led to increased chocolate consumption, benefiting Hershey's sales. The side effect, linked to changes in eating habits, has created a surge in demand for chocolate products.
- Your Easter candy is still expensive — even with cheaper cocoa
Cocoa prices have dropped significantly from 2024-2025 highs, but Easter chocolate prices remain elevated due to delayed price adjustments by manufacturers. Consumers are set to spend $24.9 billion on Easter 2026, with chocolate costing 14% more year-over-year despite lower cocoa costs.