Crumbl Cookies

The Department of Agriculture will inspect a Crumbl Cookies store in Charlotte, N.C., after a viral video showed employees appearing to do hair inside the bakery. Crumbl responded by closing the store, discarding dough, and hiring a cleaning crew, while customers expressed mixed reactions to the incident.

A viral video shows Crumbl Cookies employees doing each other’s hair inside a Charlotte store. Crumbl Cookies condemned the behavior as 'inappropriate' and 'unacceptable,' closed the store, discarded dough, and took action against employees. The North Carolina Department of Agriculture and Consumer Services plans an unannounced inspection.

A viral video shows Crumbl Cookies employees doing each other’s hair inside a Charlotte, N.C., store. Crumbl Cookies called the behavior 'inappropriate' and 'unacceptable,' closed the store, discarded dough, and took disciplinary action. The North Carolina Department of Agriculture and Consumer Services plans an unannounced inspection.

A viral video shows Crumbl Cookies employees apparently styling hair inside a Charlotte store, prompting the company to close the location, discard dough, and take unspecified disciplinary action. The North Carolina Department of Agriculture and Consumer Services announced plans for an unannounced inspection following the incident.

A Crumbl Cookies employee was videoed dyeing another employee’s hair near a food preparation area at the South Kings Drive location, prompting the company to close the store, discard dough, and clean the premises. Regular customer William Baker, who recorded the incident, expressed concerns about food safety and stated he will not return to the store.

Crumbl Cookies' new 'Dirty Sodas' line, including the 'Charger' drink that combines soda and energy drinks, has faced scrutiny due to its high sugar content (nearly half a pound). A fitness influencer highlighted the excessive sugar in one of the chain's 40+ drink varieties, which are available at select U.S. and Canadian locations.