Chili's
Coverage of Chili's in the Nexus archive.
- Chili's goes viral after roasting fast-food prices: 'Why let them play you like this?'
Chili's responded to a social media post highlighting high fast-food prices by promoting its $10.99 meal deal, which included a Big Crispy Chicken Sandwich, fries, and drinks, contrasting it with a $18.19 Burger King meal. The post went viral, receiving widespread positive engagement but also some negative feedback about service quality.
- Chili's takes not-so-subtle jab at fast food 'value meals' with surprising new menu item
Chili's has introduced a new menu item that serves as a competitive response to fast food 'value meals', positioning itself as a more premium alternative. The move highlights the chain's strategy to differentiate from budget-focused competitors.
- Olive Garden slump deepens as it slumps to No 3 while steakhouse boom takes hold and bitter rival stages 'best comeback of all time'
Olive Garden's declining market position worsens as it drops to third place, while steakhouses experience growth. Competitor Chili's is described as undergoing its 'best comeback of all time' in the restaurant industry.