Brinker International

Chili's reports a successful turnaround, with same-store sales growing 6% during the fourth quarter, marking the chain's 21st consecutive quarter of growth. The company attributes its success to social media adoption and new menu items that compete with fast-food favorites like the Quarter Pounder. Meanwhile, competitor McDonald's reported a slower latest comparable sales growth of 0.8%.

Brinker International reported a fiscal fourth-quarter net income of $131.1 million, with per-share net income reaching $2.99. The operator posted revenue of $1.54 billion, exceeding Street forecasts, and reports full-year earnings are expected to be in the range of $12.60 to $13.40 per share.

Chili's has prioritized upgrading WiFi systems and handheld ordering devices over AI adoption, contributing to improved sales. Brinker International's CIO, Chris Caldwell, emphasized replacing outdated technology like robots with 23,000 iPads and enhanced software for faster service.

Chili's responded to a social media post highlighting high fast-food prices by promoting its $10.99 meal deal, which included a Big Crispy Chicken Sandwich, fries, and drinks, contrasting it with a $18.19 Burger King meal. The post went viral, receiving widespread positive engagement but also some negative feedback about service quality.