BUSINESSSEMAFOR
David Droga on being 'the last Don Draper,' AI’s impact on creativity, and why the boldest ads are the easiest sells
David Droga, vice chair of Accenture Song and most decorated creative in Cannes Lions history, discusses AI's impact on advertising, the effectiveness of bold ideas in marketing, and lessons from the New York Times’ campaign in an interview with Mixed Signals.
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- ‘King of Cannes’ Michael Kassan on AI disruption and what makes a successful modern media company
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