BUSINESSWSOC ABC CHARLOTTE
Luxury grocery store charging $12 for cup of ‘sacred water’
A luxury grocery store in Los Angeles, Erewhon, is selling a 12-ounce cup of 'Sacred Water' for $12, described as an herbal tonic with organic ingredients. The product is a partnership with shower filter company Jolie and is available until September. The store has previously sold high-priced items like a $19 strawberry and $30 cocktail ice.
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- Erewhon is selling 'Sacred' water at $1 per ounce. Has the chain finally gone too far or found a new hit?
- Erewhon is selling ‘Sacred’ water at $1 per ounce. Has the chain finally gone too far or found a new hit?