Dossier
Zetrix AI
Coverage of Zetrix AI in the Nexus archive.
- Southeast Asia is chasing the AI boom, but at what cost?
Zetrix AI, based in a Kuala Lumpur penthouse, aims to deploy its AI agent 'Avatar' to 1 million Southeast Asian users by year-end. Avatar automates tasks like form-filling and social media responses for influencers. The article questions the regional AI boom's long-term costs.