PGIM
Coverage of PGIM in the Nexus archive.
- Prudential Financial's lead marketer says taste will win out over 'generic AI'
Prudential Financial's chief brand and marketing officer, Richard Parkinson, discusses the 'Keep Asking' claymation ad campaign for PGIM, which targets problem-solving customers. The campaign uses a raised hand as a universal symbol for questioning and broke conventional advertising norms, despite initial internal hesitation. Parkinson emphasizes the importance of differentiation in marketing amid AI's growing role.
- PGIM Bets on Hungary Extending Best Emerging-Market Bond Rally
PGIM is betting on Hungary's emerging-market bond rally, which has been the best so far. The firm anticipates the rally will extend further.
- PGIM Sees ECB Hike in June as French, Spanish Inflation Rises
PGIM anticipates an ECB interest rate hike in June due to rising inflation in France and Spain. The expectation is linked to increasing inflation rates in these two European countries.
- Markets ‘Too Complacent’ Around Impact of Inflation, PGIM’s Peters Says
PGIM's Peters warns that markets are too complacent about the impact of inflation, highlighting potential risks. The comment underscores concerns about underestimating inflation's long-term effects on financial markets.
- PGIM Backs $4B of US Land-Bank Deals in Asset-Based Push
PGIM has committed $4 billion to US land-bank deals as part of its asset-based investment strategy. The move reflects the firm's focus on expanding its portfolio through real estate and infrastructure assets.
- PGIM Backs $4 Billion of US Land-Bank Deals in Asset-Based Push
PGIM has committed $4 billion to US land-bank deals as part of an asset-based investment strategy. The focus is on developing new build lots across the United States to expand its real estate portfolio.
- The bond market is telling us the free lunch is over
Global bond markets indicate the end of an era where governments could borrow cheaply without facing higher inflation or interest rates. Rising bond yields in the U.S., Japan, and the UK reflect increased borrowing costs, supply disruptions, and AI-driven capital demands, forcing policymakers to navigate complex tradeoffs.
- Jobs Report Locks in Fed Stalemate, PGIM's Collins Says
The jobs report has led to a stalemate in the Federal Reserve's decision-making process, according to PGIM's Collins. The Fed is currently at a crossroads, weighing its options amidst a complex economic landscape. This development may have significant implications for the US economy.