New Labour
Coverage of New Labour in the Nexus archive.
- SMOKERS’ CORNER: COLA POLITICS
The article compares modern political branding to consumer choices like cola brands, citing Slavoj Žižek's analogy that voting behavior mirrors superficial consumer preferences. It highlights how political campaigns use branding, symbolism, and visual cues to shape voter identity, similar to corporate strategies, with examples like Obama's 'Hope' poster, Trump's MAGA caps, and New Labour's rebranding.
- What Andy Burnham’s Westminster past reveals about him
Andy Burnham began his career as a New Labour special adviser and later joined Jeremy Corbyn's shadow cabinet. The article highlights his political trajectory from a special adviser role to a position in a shadow cabinet.
- Peer who coined 'New Labour' left six-figure sum to his wife after he drowned while wild swimming in the River Wye
A peer who coined the term 'New Labour' left a six-figure sum to his wife after drowning in the River Wye while wild swimming. The incident highlights both his political legacy and the tragic circumstances of his death.