Dossier
Geico
Coverage of Geico in the Nexus archive.
- Hampton Roads veterans get a lift with special gifts
Two Hampton Roads veterans, Christine Riggins and Nathan Mercer, received donated cars through a partnership between Geico and the National Auto Body Council in Chesapeake, Virginia.
- Geico's famous gecko is getting an AI makeover
Geico is using an AI-generated version of its iconic gecko for a 'live' podcast interview with Azzi Fudd, part of its strategy to modernize marketing. The AI gecko will also appear in billboards and streaming ads, testing consumer acceptance of AI-generated content.