Dossier
BuzzFeed Studios
Coverage of BuzzFeed Studios in the Nexus archive.
- Netflix bets on short episodes as it looks to claw viewing time from YouTube
Netflix is adding short-form content through partnerships with publishers like Condé Nast and BuzzFeed Studios to compete with YouTube. The move, described as 'straight out of the YouTube handbook,' aims to increase user engagement with snackable videos ranging from 3 to 20 minutes, following previous attempts like the 'Fast Laughs' feature.