BUSINESSJun 11 · 05:59 UTCDAILY MAIL US

Cracker Barrel CEO who oversaw disastrous woke rebrand before dramatic U-turn reaps the rewards as share price shoots up

The Cracker Barrel CEO who oversaw a disastrous woke rebrand before a dramatic reversal is benefiting as the share price rises. The company's stock increased following the strategic change.

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Cracker BarrelorganizationCracker Barrel CEOpersonwoke rebrandtopicshare pricetopic

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