BUSINESSSCMP CHINA
Chinese fast-fashion juggernaut Shein to buy eco-friendly Everlane
Shein, the Chinese fast-fashion giant, is acquiring Everlane, an eco-friendly clothing retailer founded in 2011. The deal was confirmed through a letter to Everlane employees from CEO Alfred Chang, though the purchase price was not disclosed. This acquisition represents a significant shift as Everlane built its brand on sustainability and ethical sourcing, values that contrast with Shein's fast-fashion model.
Mentioned
Related Signal
Adjacent reporting
- Chinese fast-fashion company Shein to buy eco-friendly retailer Everlane
- Fast-fashion retailer Shein to buy Everlane for $500 million, Puck reports
- Online retailer Shein to acquire San Francisco-based Everlane
- Sustainability-focused clothing brand to reportedly be bought by Shein
- Sustainability-focused clothing brand to reportedly be bought by Shein