Dossier
drive-thru technology
Coverage of drive-thru technology in the Nexus archive.
- Dairy Queen's new drive-thrus without humans spark backlash by frustrated customers
Dairy Queen is expanding AI-powered drive-thru systems developed by Presto to select U.S. locations, following 2025 pilot tests that improved order accuracy. The move has sparked customer backlash on social media, with complaints about frustration and preference for human interaction, despite claims of efficiency gains in the fast-food industry.