consumer data
Coverage of consumer data in the Nexus archive.
- Walmart’s ad deal smartly puts its customers in the shopping basket
Walmart has launched an ad deal aimed at leveraging its extensive consumer data to drive customer engagement and sales. The retailer is focusing on monetizing its deep insights into consumer behavior.
- Maryland becomes first state to ban surveillance pricing in grocery stores
Maryland has become the first U.S. state to ban surveillance pricing in grocery stores, prohibiting grocers and third-party delivery services from using consumer data to set higher prices. Governor Wes Moore signed the law, which critics argue includes significant exceptions.
- House Republicans release pair of bills to preempt state privacy laws
House Republicans introduced two bills, the SECURE Data Act and the GUARD Financial Data Act, aiming to establish a national data privacy standard and override state-level consumer and financial data regulations. The proposed legislation targets technology companies and financial data protection frameworks.