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The CMO Tension Report

Coverage of The CMO Tension Report in the Nexus archive.

Earliest in view: May 20 · 16:00 UTCMost recent: May 20 · 16:00 UTC
Co-mentioned in this coverage
Ekimetricsorganization1The Marketing Societyorganization1Asia-Pacificplace1Chief Marketing Officerstopic1
Recent coverage
  • BUSINESSMay 20 · 16:00 UTCSCMP WORLD
    Growth vs Reality: Inside the Tensions Facing APAC’s Top Marketers

    Ekimetrics and The Marketing Society released The CMO Tension Report, examining challenges faced by 14 Chief Marketing Officers across Asia-Pacific. The research identifies multiple competing dimensions including AI, creativity, measurement, and short-term versus long-term strategy priorities.

The CMO Tension Report · Dossier · The Nexus