Dossier
Sniffies
Coverage of Sniffies in the Nexus archive.
- Sniffies’ Users Worry About a ‘Straightification’ of the Gay Hookup App
Match Group, the parent company of Tinder and Hinge, invested $100 million into the queer cruising app Sniffies, causing user concerns about the app becoming more mainstream. Users worry the investment may lead to a 'straightification' of Sniffies, diluting its queer-focused identity.
- Match Group invests $100 million in Sniffies, a cruising app for gay men
Match Group has invested $100 million in Sniffies, a cruising app for gay men, as part of its strategy to re-engage mobile users in online romance.