Dossier
Political advertising
Coverage of Political advertising in the Nexus archive.
- Use of AI and deepfakes growing in U.S. elections, sparking integrity debate
AI-generated images, videos, and deepfakes are increasingly used in political advertising in U.S. elections to attack opponents or influence public opinion. CBS News political director Fin Gómez discusses the trend.
- Local TV faces financial pinch as political ad spending increasingly moves online
Local TV stations face declining political ad spending in the midterm elections, with a projected 7% decrease compared to 2022. Meanwhile, online political advertising is expected to surge by 35%, reflecting a significant shift in where political campaigns allocate their media budgets.