Dossier
Peter Lauwers
Coverage of Peter Lauwers in the Nexus archive.
- The burger wars are heating up as McDonald's loses ground to an old rival
McDonald's reported slowing sales growth for its second quarter as diners seek value due to economic pressures. This decline is noted by analysts and seen amid a rise of rival Burger King, which has been investing heavily in revamps and value-oriented deals. The trend reflects that lower-income customers are cutting back spending during the tough background economy.