Dossier
Online Campaigning
Coverage of Online Campaigning in the Nexus archive.
- Spencer Pratt is 'winning the internet,' but can he become mayor of Los Angeles?
Spencer Pratt, a former reality TV star, is running for mayor of Los Angeles using social media strategy involving edgy humor, AI-generated content, and combative rhetoric to engage online voters. Political experts view his approach as representative of emerging online campaigning tactics.