National Football League
Coverage of National Football League in the Nexus archive.
- The new CMO playbook: how marketers are balancing broader remits and tighter budgets
Marketing leaders are expanding beyond traditional ad creation to roles involving AI, community building, and culture shaping, despite flat budgets. CMO representation in the C-suite is declining, with companies like UPS and Reckitt merging marketing roles with commercial functions. Research shows 46% of marketing and finance decision-makers link marketing value to profitability and revenue growth.
- Dazed and Confused: How Marine Corps Promotion Boards Keep Getting It Wrong
The Marine Corps promotion system allocates only approximately 12 minutes of board attention to evaluate a service member's entire 20-year career, a process the article argues is insufficient for making fair institutional assessments. The article compares this compressed timeframe to condensing the NFL Scouting Combine's seven primary drills into a single 12-minute evaluation window without comprehensive file review or interviews.
- U.S. CFTC in talks with every major pro sports league on policing prediction markets
The U.S. Commodity Futures Trading Commission is in discussions with major professional sports leagues to regulate prediction markets. The talks aim to establish guidelines for these markets. This move could impact the sports industry significantly.
- Broadcasters urge Congress to reexamine Sports Broadcasting Act as games shift to streaming paywalls
The National Association of Broadcasters is urging Congress to reexamine the Sports Broadcasting Act as sports games shift to streaming paywalls, citing concerns over fan access and consumer-friendly platforms. The NAB opposes the current status quo, while some lawmakers argue that the act should remain unchanged. The debate centers around ensuring broad public access to sports programming.
- Democratic candidate apologizes for past pro-police, pro-gun posts in key battleground race
A Pennsylvania Democratic candidate, Bob Brooks, is apologizing for 2019-2020 Facebook posts supporting gun rights, defending police, and criticizing Colin Kaepernick amid Black Lives Matter protests. Brooks, a retired firefighter running in a key battleground race, faces backlash for sharing a far-right-linked meme and pro-police comments, though he advocates for stronger gun laws and progressive policies like Medicaid for All.