Dossier
Kareem Rahma
Coverage of Kareem Rahma in the Nexus archive.
- YouTube is courting creators — and sponsors — with streaming shows
YouTube is pitching itself as a connector between creators and advertisers, marketing its creators as the future of social media and entertainment. The company introduced a new slate of exclusive shows at its annual advertiser event in New York. The shows feature big names such as Trevor Noah and Alex Cooper.