Hyundai Motor Group Metaplant America
Coverage of Hyundai Motor Group Metaplant America in the Nexus archive.
- The robots are coming ... for the beautiful game
Hyundai Motor Group, a FIFA commercial partner, is promoting its robotics division through World Cup-related exhibits and deployments, including robot dogs and the Atlas humanoid robot. The company acquired Boston Dynamics in 2020 and plans to expand robot use in factories and U.S. operations by 2028, though labor unions in South Korea have opposed automation plans, authorizing strikes over fears of job displacement.
- Hyundai to send 25,000 Atlas robots to the US
Hyundai Motor Group plans to deploy over 25,000 Boston Dynamics Atlas robots in U.S. manufacturing facilities starting in 2028, with Kia's Georgia plant following in 2029. The robots, designed to perform physically demanding tasks and adapt to dynamic factory conditions, aim to address labor shortages and enhance production flexibility.