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The Nexus
TECHNOLOGYAug 25 · 07:00 UTCFORTUNECatherina Gioino

What Anthropic’s Dario Amodei can learn from the airline industry’s painful lesson about marketing and the concept of safety

Anthropic co-founder Dario Amodei positions his company as committed to building AI safely, despite public skepticism highlighted by surveys from Gallup and Pew regarding AI's risks. The article suggests that negative public perception of AI may stem not from safety warnings but from the industry failing to deliver promised positive benefits. Furthermore, it cautions Amodei against associating with "safety," drawing a parallel to how the airline industry successfully removed safety messaging from its marketing.

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What Anthropic’s Dario Amodei can learn from the airline industry’s painful lesson about marketing and the concept of safety · The Nexus