I'm the CEO of Outside. I bring my bike on flights, drink ketones every day, and tell my staff to get off Zoom.

Robin Thurston, CEO of Outside Interactive, champions the importance of spending time outdoors to combat excessive screen time. A lifelong cyclist who rides 7,000 to 10,000 miles yearly, he shares his routine which includes early mornings, dog walking, and drinking ketones daily. He prioritizes scheduling bike rides multiple days a week.