BUSINESSCNBC TOP
Sea Ray parent Brunswick bets on AI navigation and new revenue streams to help stalling boat sales
Sea Ray parent Brunswick is betting on AI navigation and new revenue streams to address stalling boat sales. David Foulkes, CEO of Brunswick Corp., informed CNBC that premium boat sales are currently staying afloat, though value options continue to lag.
Mentioned
Related Signal
Adjacent reporting
- BP to sell North Sea business; AI companies lead record surge on Korea’s stock market – business live
- BP to sell North Sea business; AI companies lead record surge on Korea’s stock market – business live
- Royal Caribbean Shares Jump as Outlook Suggests Resilient Demand
- Red Lobster's 37-year-old CEO betting on nostalgia, AI to fuel chain's comeback after bankruptcy
- Struggling preppy fashion retailer bets on boat shoes to revive slumping sales and fend off rivals