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The Nexus
BUSINESSAug 3 · 13:00 UTCSF STANDARDMax Harrison-Caldwell

One billboard, $3M a year: Welcome to AI’s advertising arms race

The cost of large billboards along the U.S. 101 has increased by 20%-30% compared to pre-pandemic levels, with nearly all leased by AI, technology, and finance companies.

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U.S. 101placeAI companiestopictechnology companiestopicfinance companiestopicbillboard advertisingtopic
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