BUSINESSNY POST
How Gen Z ignited a premium protein-packed frozen yogurt resurgence
Gen Z is driving a resurgence in premium protein-packed frozen yogurt, with shops like Mimi's and Go Greek gaining followings despite higher prices due to their elevated toppings.
Mentioned
Related Signal
Adjacent reporting
- The froyopocalypse is over. Gen Z is swarming frozen yogurt shops like it’s 2010
- $20 frozen yogurt? Protein-packed dessert craze has customers lining up
- Is frozen yogurt having a renaissance?
- Frozen yogurt is having a renaissance, this time at $30 a bowl
- Gen Z turns on classic snacks, forcing major grocery shake-up: 'They don't trust them'