BUSINESSJul 9 · 22:28 UTCBUSINESS INSIDERJames Faris ([email protected])

Disney is exploring adding a free tier to Disney+ as YouTube draws TV viewers

Disney is considering adding a free tier to Disney+ to compete with free streaming platforms like YouTube, which have gained significant viewership. The company is exploring strategies such as short-form vertical videos and ad-supported models as paid streaming services face consumer pushback over rising costs.

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Mentioned

DisneyorganizationDisney+organizationYouTubeorganizationApple TVorganizationParamount+organizationNetflixorganizationHuluorganizationThe Roku ChannelorganizationTubiorganizationJosh D'Amaroperson

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