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The Nexus
BUSINESSJun 15 · 19:18 UTCWBTV CHARLOTTEBrandy Beard

Aldi introducing grocery blind boxes: Here’s how it works

Aldi is introducing free grocery blind boxes with four themes (snack, fiber, protein, and mystery) from June 22-25. Customers can select boxes daily at noon via aldiblindbox.com, with daily theme reveals on Instagram. The initiative aims to enhance customer discovery of products.

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