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The Nexus
BUSINESSJun 12 · 20:55 UTCBLOOMBERG

Ice Cube: Ready To Take BIG3 to the Next Level

Ice Cube, co-founder of the BIG3 league, discusses the league's preparation to go public with a $290 million valuation. He highlights fan support and the significance of being the first publicly traded sports league.

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Mentioned
Ice CubepersonBIG3organizationRomaine BostickpersonRandall WilliamspersonBloombergorganizationpublicly traded sports leaguetopic
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