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The Nexus
BUSINESSJun 10 · 12:45 UTCBUSINESS INSIDERLara O'Reilly ([email protected])

Meet the CMO trying to make nuclear fusion cool

Joe Paluska, CMO of Commonwealth Fusion Systems, aims to generate excitement for nuclear fusion among Gen Z and Gen Alpha through a three-phased marketing campaign. The startup, backed by $3 billion in funding from entities like Google and Nvidia, is developing zero-carbon fusion power using superconducting magnets.

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