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The Nexus
BUSINESSJun 8 · 22:59 UTCSCMP WORLDZhu Wenqian,Julie Zhang

To keep up with China’s fast-changing consumers, MNCs adapt via local alliances

Foreign companies in China are adapting to rapid market shifts by selling their businesses, forming partnerships with local firms, or establishing joint ventures. Citigroup's Colin Banfield emphasizes the market's importance for multinationals to remain competitive.

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