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The Nexus
BUSINESSJun 2 · 10:45 UTCSCMP WORLDZhu Wenqian

The big scoop: lemon tea chain Ningji to revamp Haagen-Dazs’ struggling China business

General Mills is selling its mainland China Haagen-Dazs stores to an investor group led by local chain Ningji Lemon Tea, aiming to revamp the struggling business amid China's competitive market. Analysts view this as a proactive move to boost profitability.

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General MillsorganizationHaagen-DazsorganizationNingji Lemon TeaorganizationStarbucksorganizationBurger KingorganizationChinaplacehome-grown brandstopic
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