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The Nexus
TECHNOLOGYMay 21 · 09:00 UTCAXIOSIna Fried

How Google plans to win the AI war

Google is leveraging its massive scale, distribution, and profitability to compete in the AI race by integrating AI into existing products like Search and YouTube while balancing innovation with protecting its lucrative business model. The company is prioritizing practical, fast, and cost-effective AI models deployable across billions of users rather than solely chasing benchmark supremacy. Google faces the challenge of disrupting its own profitable products without undermining its core business.

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