Targeted promotions ‘influential’ in luring Melbourne man who gambled $895,000 back to betting apps, inquest hears

Kyle Hudson, a 22-year-old Melbourne man, took his own life after gambling over $895,000 in four years, with targeted promotions drawing him back to online betting platforms. An inquest is investigating the circumstances of his death, including the role of betting companies like Sportsbet and Entain. The inquest is examining whether these companies accurately assessed Hudson's risk of gambling-related harm.