Korean crypto founders are deliberately hiding their Korean identity after Terra-Luna. The irony is, Korea has 11 million crypto investors, but Korean projects can't market to them

Korean crypto founders are avoiding public association with their national identity following the Terra-Luna collapse, while domestic investors remain skeptical of Korean projects despite Korea hosting one of the world's largest crypto markets. The industry faces shrinking talent pools as builders shift to AI and user fatigue grows from recycled, underperforming projects.