McDonald’s to open on Melbourne street once dubbed ‘world’s coolest’ after winning legal challenge

McDonald’s is set to open a 24/7 takeaway outlet on Melbourne’s High Street in Northcote, which was previously called the 'world’s coolest' street, after winning a legal challenge against Darebin City Council’s rejection. Victoria’s civil and administrative tribunal (Vcat) ruled the council could not block the restaurant based on its perceived incompatibility with the area’s 'vibe'.